Tag Archives: nyc development news

Explore Staten Island’s Rapidly Changing North Shore

Renderings of URL, a new rental complex for young people on Staten Island

Renderings of URL, a new rental complex for young people on Staten Island

Curbed.com reports on new development on Staten Island’s North Shore. The article features Ironstate Development Company‘s URL Staten Island.

“Staten Island has a tough time being cool,” said Kamillah Hanks, founder of the Historic Tappen Park Community Partnership, as she spoke to a tour group about the North Shore neighborhood of Stapleton. It’s true: New York’s forgotten borough, often seen as isolated due to its inaccessibility by bridge or Subway line from Manhattan, doesn’t have the same charm or youthful energy that is pervasive in Brooklyn and parts of Queens now. Recently, developers have been aiming to change this perception while also taking advantage of vacant spaces on the island’s North Shore, with notable—and projects including the New York Wheel, Empire Outlets, Lighthouse Point, and URL Staten Island. This past weekend, Curbed took a tour, hosted by Untapped Cities and Munro Johnson, vice president of Staten Island development projects for the New York City Economic Development Corporation, of some of the key sites and newest ventures to hit the island as businesses and residents alike descend on the area after being priced out of other boroughs and neighborhoods.

The tour began mere steps away from the Stapleton Staten Island Railway Station at URL Staten Island (short for “Urban Ready Life,” a rental community developed by Ironstate Development that is part of the larger community known as the New Stapleton Waterfront. Greg Russo from Ironstate explained that the 900-unit development, which is slated to open its first phase by the end of this year, is targeting apartment hunters in their 20s or 30s, as the island has experienced an exodus of young people in recent years. The project, which was implemented by the EDC’s Capital Program, will also foster community life with a public plaza, a cafe, and 30,000 square feet of ground-floor retail space. Outside of the buildings, the developer hopes to work with the borough to upgrade and create more streets connecting the shore area with the inner neighborhood, as the areas feel very distinct from one another at the moment.



Marketing Directors hired to sell East Village condos

The East 13th Street project is New Jersey developer Ironstate’s first in New York City

via The Real Deal 

The group of developers building an 82-unit condominium building at 211 East 13th Street has hired Jacqueline Urgo, president of the Marketing Directors, to promote the property, which is slated for groundbreaking this summer.

The project, which will occupy a vacant site between Second and Third avenues, is being developed by Ironstate Development, Charles Blaichman, and Abram Shnay and his son, Scott Shnay. They are anticipating completing the project by late 2013.

The consortium bought three adjacent lots on the block for $33.2 million in October from Builtgross Associates, a subsidiary of Milstein Properties, and took out a nearly $20.8 million mortgage, according to city property records. Builtgross had owned the sites at 208 East 14th Street, 214 East 14th Street and 216 East 14th Street since 1986.

The project will feature a mix of studios and one-, two- and three-bedroom apartments, plus 4,500 square feet of ground-floor retail space on East 14th Street. Amenities include a gym, lounge and roof deck with an outdoor kitchen. Buyers will have a chance to purchase private storage and roof terraces.

Though Blaichman and Abram Shnay are no strangers to the downtown Manhattan development scene, this is the first New York City project for Ironstate, one of New Jersey’s largest developers. The Hoboken, N.J.-based company is also partnering with Andre Balazs to transform the Cooper Square Hotel at 25 Cooper Square into the Standard East Village.

Previously, Ironstate has worked with the Marketing Directors on Garden State properties, among them Jersey City’s 225 Grand and the condos above the W Hoboken hotel.

Blaichman, owner of Chrystie Street-based CM Developers, has frequently collaborated with the Shnays before, including on rapper Jay-Z’s failed bid to develop a Chelsea hotel. Blaichman and the Shnays also jointly built the Urban Glass House, a condo building designed by Philip Johnson at 330 Spring Street, and the Theory Building at 40 Gansevoort Street. — Leigh Kamping-Carder


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